I was invited by a friend on Facebook to join a cause to Save Tastykake so that it does not go under. As a kid, I totally loved Tastykake snacks. Their Butterscotch Krimpets were wonderful. Their cupcakes were also some of the best. They made Kandy Kakes. They were a fun snack. They were local to where I grew up. They were advertised on the baseball game programming that I watched and listened to as a kid.
But now, I am on the faculty at a school of public health. I have done research on some of the negative effects of obesity. I am a father who buys organic toaster treats (i.e., things like Pop-Tarts). I am someone who bakes the majority of bread my family eats from scratch--often using organic ingredients. I care intensely about nutrition and health and how it relates to what I and my family members eat.
Could I support a cause to Save Tastykake?
There are, as with most things in life, tradeoffs and they focus on different aspects of well-being. I am generally for local businesses. There are many people employed by Tastykake. If a person has just one every once in a while, a person will not end up obese because of Tastykakes. But, there is honestly little nutritional value. Should the last fact matter if a person keeps them to a minimal fraction of total caloric intake? As an economist, I also teach how people can make their own choices about things that affect their nutrition, their weight, their health, and their well-being. What happens to the fun of eating and the fun of life in general?
In the end, I don't think that I can support a cause to save a company that produces something that I would not likely allow my own kids to eat. I do hope, however, that a company that employs a large number of individuas and provides a snack that helps to make life fun--as long as it is used in moderation--is able to continue in operation.